New Products &
Trademarks

Any new product or service brands must be proposed to the Fraternity’s Director of Communications for approval 45 days in advance of the creation of any new materials such as brochures, videos, CD’s, etc. It is very important that proper time and consideration is given to the product and brand approval process. Last minute requests will not automatically be granted. If approved, product or service brand names must be trademarked. Trademark requests should be made through the Fraternity’s General Counsel. Trademarks must be owned by the Fraternity and used consistently throughout the Fraternity.

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The Fraternity leadership appreciates each member’s commitment to the Brand Policy and expects everyone throughout the Fraternity to follow Policy. Any questions regarding our Brand Policy should be directed to the International Headquarters Director of Communications.